OUR VISION

Digitizing the usage of fashion

Combining clothing – The daily task of billions. It never stops. But doing it physically causes problems: losing the overview of what one has, having to be at home in front of ones wardrobe, not enough time, no safe space to explore and learn, having to take photos in front of the mirror and send them via messenger to get feedback.

The biggest problem: people lose confidence by sorely looking at what others do on social media – then trying to imitate it. Here’s what’s more healthy: create YOURSELF. It will make you confident about who you are and what you like. By creating every day and getting empowering feedback from your friends, you’ll feel the rewarding sense of achievement. A “positive addiction”, like sports or painting.

Our solution: digitizing the usage of fashion. We make it easy and fun for YOU to create and get confident. Together with a loving community.